Clean Beauty with Benefits

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Neu Moisture Duo
Styling Collection
Planet People Performance

A Whole Neu World

Welcome to the world of Neuma. A California company in the center of innovation, we are crafting the products of a better tomorrow, for the people who demand them today. Our mission is to leave the world better than we found it—not because it’s easy, but because it’s the right thing to do.

We are the clean beauty of tomorrow. One which has nothing to hide and believes in a minimalist approach where we enhance the uniqueness of every individual while minimizing our impact on the planet. We strip away the excess and fluff to unearth beauty in its purest form for the good of the planet, your hair and us all.

OUR ETHOS